HubSpot email signature presets setup (tips + optimization strategies)

Have you ever wanted to use your HubSpot Marketing Hub email marketing tool to send out emails for your sales or service teams across multiple contact owners? It's a really great way to use the tool ... but it's not as straightforward as it seems, if you're new to the platform or don't have a lot of deep knowledge about HubSpot settings.

You see, sometimes you can run into a bit of a snag here. What if someone doesn't have an email signature in place? What if you need to set defaults for a group of people in your HubSpot portal, but that's a real time suck even as an enterprise customer?

If these are the questions keeping you up at night, you've come to the right place, and I don't want you to feel bad about feeling confused. The settings tabs in HubSpot are a bit like the Wild Wild West at first. You need a cowboy who knows the lay of the land, which virtual saloons are friendly (and which require a little finesse), if you catch my drift.

Thankfully, I'm just the HubSpot cowboy you're looking for ... 

OK, maybe that was a little cheesy, but (a) I'm a man who loves a good hat, and (b) I'm excited to help you out, because HubSpot is my jam.

In this video tutorial, you're going to learn everything you need to know about HubSpot email signature presets (and a few other goodies) — because while HubSpot does have great documentation on this tool, it can be a little overwhelming at first to understand how it can work for you, as well as how you can maximize these powerful little settings:

Image courtesy of HubSpot

You see, your email signature is more than just a space to place information. You can get very tactical and strategic in how you leverage the space for lead generation, conversions, and more, beyond the substance of your email. You can also insert personalization tokens, which are a fantastic way to boost engagement and grab attention — those of you HubSpot workflow creators out there know that! 

Another great way to maximize this space in a way that is scaled across your entire organization — while also enabling them to be more efficient — is to insert meeting links, so your sales reps (and others) can offer self-scheduling options to prospects, clients, and other partners.

And that's just the tip of the iceberg! 

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