Personalized Video That Drives Relationships, Results and Revenue
Personal video that feels helpful, not creepy.
George took the INBOUND 2019 stage with 14 personalized sales and marketing video tips. The idea underneath still holds: video is the most human way to reach one buyer at a time. This talk brings that work forward with George's test for any personalization: "is it helpful, or is it distracting" from the trust you need? Because, as he puts it, "you can't be freaked out and trust somebody."
Who should be in the room
Sales teams, account managers and marketers who send one-to-one messages and want replies, not unsubscribes.
You'll walk away with
- Where George draws the line, and why a personal touch that feels like a box-checking technique backfires
- Where a personal video fits inside a sales sequence, between the emails
- Why the camera already in your pocket is enough to start
- Bullet-point scripts, so a one-to-one video sounds like you and not like an ad
Formats: Keynote · Workshop · Virtual
Proven at: INBOUND 2019 roots: "14 Personalized Sales & Marketing Video Tips & Tricks That Drive Relationships, Results, & Revenue"
Let's talk about what you're building.
AI consulting or a keynote. Tell me where you are and where you want to go.