Video and Podcasting · George B. Thomas
"Video" Your Brand
Put a human face on your brand.
George has called video "the most human way that you can communicate online," because buyers "can see your face, they can see your eyes, they can hear the words coming out of your mouth." He's made thousands of HubSpot tutorials since 2013. This talk shows teams how to use video so buyers get to know the humans behind the brand, from first touch to the last question before they buy.
Who should be in the room
Marketing and sales teams, business owners and agencies that know video matters and keep putting it off.
You'll walk away with
- George's stance: "Video is how humans get to know you," and where it fits beside writing
- Answering buyers' real questions on camera, from FAQ videos to bottom-of-the-funnel videos
- A pre-production checklist: the goal, the call to action and what success looks like
- Getting the whole team comfortable on camera, because those skills "can be taught"
Formats: Keynote · Workshop · Virtual
Let's talk about what you're building.
AI consulting or a keynote. Tell me where you are and where you want to go.